Agenda

20 August 2024

09:00 – 09:15 

Opening remarks

09:15 – 09:30 

Opening keynote address

Create: Building Cohesive Communities Based on Trust

09:30 – 10:05

[Case Study Presentation] Programme Design

Designing a community engagement programme that is inclusive and responsive
  • Defining your programme’s purpose, scope and end-goal
  • Community mapping: Surveys, focus groups, social network analysis
  • Identifying the right engagement tools to encourage participation
  • Post-engagement reporting: Setting metrics that matter for evaluation

10:05 – 10:40 

[Case Study Presentation] Engaging Communities

Unlocking the power of engagement for diverse community profiles
  • Identifying both digital and non-digital platforms that matter
  • Curating content that are digestible and easy to access
  • Gathering feedback actively for immediate intervention
  • Bringing everyone together: Cultivating the community spirit

10:40 – 11:10 

Morning networking break

Empower: Shifting Mindsets to Inspire Change for the Better

11:10 – 11:45

[Case Study Presentation] Social Enterprise

Addressing social needs with a business that focuses on doing well by doing good
  • Identifying a worthy cause that is aligned with your business’ USP
  • Aligning commercial goals with gaps with chosen cause
  • How to ensure business remains financially viable and the cause is sustainable
  • Getting management buy-in

11:45 – 12:30

[Panel Discussion] Community Partners

Leveraging community partners’ strengths to scale community reach
  • Identifying the right partners with shared vision and goals
  • Overcoming red tapes internally and externally for programme’s success
  • Managing expectations of partners for long-term collaboration
  • It’s not you, but me: Managing partnerships that no longer serve its purpose

12:30 – 13:30

Networking lunch

13:30 – 14:05

[Case Study Presentation] Corporate Social Responsibility
Creating social impact with sustainable and meaningful CSR initiatives
  • Identifying a cause that is aligned to business vision and mission
  • Empowering employees to give back to society
  • Finding the right community partners for sustainable collaboration
  • Always improving: Asking the right questions to improve next programme

Assess: Measuring Community Programmes to Drive Maximum Impact

14:05 – 15:05

[Mini Workshop] Programme Evaluation

Measuring outreach programmes for better engagement and bigger scale
  • What is your organisation’s success metrics
  • Assessing engagement impact with tools, frameworks and reliable feedback channels
  • Tracking and analysing data insights for optimal performance 

15:05 – 15:30

Afternoon networking lunch

15:30 – 16:30

[Mini Workshop] Stakeholder Management

Communicating effectively with community stakeholders to drive programme’s success
  • Know your stakeholders – target community, vendors/partners
  • Identifying the most effective communication channels for clarity
  • Building strong relationships: How to manage conflicts or resistance
  • Embracing diversity in community engagement ecosystem

16:30

Closing remarks and end of conference